Skip to content

Obviously ApparelObviously Apparel

Cart

Your cart is empty

New Release - all styles | all sizes

RIFLE & CELESTIAL

Select your range

EliteMan

Elevate Your Wardrobe with Elite Comfort and Style

Primeman

Enhance Your style with Bold Waistbands and Luxurious Fabrics

EveryMan

Optimize every day with durable bamboo rayon comfort

FreeMan

Compact, Airy, Affordable Long-Lasting comfort

Undershirts

Stay Tucked all day with 3D Movement wrapped in luxurious comfort

the anatomax pouch

the ultimate engineered comfort

Upgrade to the Ultimate in Underwear Innovation: The AnatoMax Pouch
Our AnatoMax pouch allows for natural positioning, eliminating the need for adjustments and reducing chafing
Experience True Underwear Bliss: Don't Settle for Imitations or False Claims

We put our heart and soul into crafting the most remarkable underwear with ultra-soft fabric that is naturally breathable and lightweight.

embrace premium comfort now

ELITEMAN

Discover the timeless elegance of EliteMan, where craftsmanship meets style.
No flashy waistband logos, just refined comfort. Elevate your wardrobe with the finest MicroModal fabric blend in modern colours.
shop now

What's the Difference?

EliteMan

LUXURIOUS MICROMODAL/LYCRA BLEND Fabric
logo-less covered waistband
anatomax anatomical pouch
$30-$35
SHOP NOW

What's the Difference?

PrimeMan

LUXURIOUS MICROMODAL/LYCRA BLEND Fabric
premium softback logo waistband
anatomax anatomical pouch
$28-$35
SHOP NOW

What's the Difference?

Everyman

bamboo rayon/LYCRA BLEND everyday Fabric
bold softback logo waistband
anatomax anatomical pouch
$24-$27

What's the Difference?

FreeMan

bamboo rayon/LYCRA BLEND everyday Fabric
softback logo waistband
anatofree anatomical pouch
$24-$27

Blog posts

Why Is My Penis Itchy: Common Causes

Why Is My Penis Itchy: Common Causes

An itchy groin can be more than just a minor annoyance, it can impact your focus, mood, and even your self-esteem. For many men, the question “why is my penis itchy?” is both urgent and awkward, bu...

Read more
Underwear Adjusting: How To Stop Underwear Adjusting

Underwear Adjusting: How To Stop Underwear Adjusting

If you’ve ever found yourself discreetly shifting in your seat or making a quick adjustment during a busy day, you know the struggle of underwear that just won’t cooperate. For men who value comfor...

Read more
Best Outfits For Travel Comfort: Top Picks

Best Outfits For Travel Comfort: Top Picks

Traveling in comfort doesn’t mean sacrificing style, especially for those who spend countless hours in airports, on planes, or navigating new cities. The right travel outfit can transform your jour...

Read more