Underwear Design

Expertly Crafted Design
- While our approach to men's garment design may be unique, it has never been random because an Industrial Design Engineer oversees our design team. All of our clothing has undergone extensive testing, research, and fitting since the beginning to fulfill both your and our high standards.
- It's also no accident that our signature anatomical pouch features two distinct designs: AnatoMAX, which is our largest pouch design for men who want complete freedom of movement, and AnatoFREE, which is 2 cm shallower in depth and 1 cm shorter in the front length and offers a slightly more supportive fit. Five redesigns of the pouch concept have been made to guarantee that you receive high-quality men's clothing that is tailored for the ideal fit.
- Our proprietary anatomical pouch is a characteristic of all of our underwear. Our iconic anatomical pouch was created with the express purpose of removing the discomfort connected to conventionally structured underwear.
- The famous pouch maintains a natural downward posture and feel while offering the highest level of comfort, fit, and performance. The closest thing to being nude in this natural position is having your genitalia gently cradled in the softest hands (fabric) possible.

Anatomical Pouch Innovation
- Our two anatomical pouch designs are meant to emulate shape and size of the male genitalia, with the choice of our fabric further improving the design advantages.
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The natural downward position eliminates:
- the need for readjusting
- heat build-up in testicles, which has been linked to fertility issues
- the squashed feeling
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Your penis and testicles are covered in the softest and most breathable natural fabric we could source, eliminating the usual issues of:
- sticking of skin against your inner thigh
- rubbing and chaffing when sweating or running
- jock rot from skin being moist and unable to breath
- In this day and age of innovation, men shouldn't have to deal with these issues. If humans are capable of designing a mechanism that allows us to breathe in space then our boys downstairs should also have room to breathe.

Intelligent Design System
- Every Obviously Apparel product features our innovative intelligent design system, focusing on continuously refining and optimizing the placement, size, and fit of garments for ergonomic perfection.
- This ensures your clothing moves seamlessly with your body throughout the day, free from bunching, binding, or strain.
- Bid farewell to the discomforts of traditional underwear—narrow leg holes, unintended exposure when bending, or legs riding up are relics of the past. Our dedicated efforts address these and other common issues, delivering a superior fit.
- Enhanced by a bespoke 4-way stretch fabric, our garments adapt effortlessly to any movement, providing unmatched flexibility. It’s time to leave behind tighty whities and childhood discomforts, embracing underwear designed for the modern man.

Fabric Mastery
- What value lies in a brilliant design without the perfect fabric? This challenge confronted us at Obviously Apparel’s inception, where standard cotton underwear fabric proved inadequate. After an exhaustive search, we settled on two bespoke materials, tailored exclusively to our specifications.
- For our EliteMan and PrimeMan line, we crafted a MicroModal/Lycra blend, meticulously designed to enhance the garment’s structure and deliver unparalleled comfort. Sourced from sustainably harvested European beech trees, MicroModal is woven with a higher gauge and blended with licensed Dupont Lycra, creating an ultra-light, ultra-soft, and cool stretch fabric that redefines luxury.
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Recognized as the lightest, softest, and most comfortable natural fabric available for men’s underwear, our MicroModal sets a new standard. Yet, acknowledging the cost of such premium materials, we developed an alternative for those seeking durable, everyday wear at a lower price—refusing to compromise with ordinary cotton.
Innovative Bamboo Rayon Blend
- We collaborated with suppliers to create a special blend of Bamboo Rayon and Lycra fabric for our more economical EveryMan and FreeMan ranges. We were able to attain a similar level of technical performance to the MicroModal, but with improved durability and at a significantly lower cost.
- Our Bamboo Rayon is sourced from sustainably farmed Chinese bamboo—distinct from panda diets—ensuring no impact on these animals. Woven with a lower gauge and paired with licensed Dupont Lycra, it offers superior breathability, coolness, and toughness compared to typical cotton underwear.
- Regarded as our finest everyday fabric, Bamboo Rayon prioritizes skin health with excellent airflow, essential for comfort as underwear stays in close contact with your body all day.
Advanced Moisture Wicking
- Meticulously crafted with a precisely chosen weave, yarn thickness, and fiber structure, rigorously tested for peak moisture wicking performance.
- Features MicroModal and Bamboo Rayon fabrics that draw moisture away from the skin to the surface for evaporation, keeping you cool and dry—unlike cotton’s moisture-trapping nature.
- Enhances your body’s natural cooling process through sweat evaporation, preventing overheating caused by poorly wicking materials.
- Opt for underwear with superior moisture wicking technology to support your cooling system, ensuring lasting comfort and dryness throughout the day.

Freshness You Can Trust
- There is no denying that we all sweat. We all sweat—some of us more, some of us less. Just because we sweat doesn't mean that our underwear needs to smell like a lost pair of workout socks by day’s end.
- We cannot allow bacteria to spread and establish a foothold in the body by allowing our underwear or crotch to smell.
- Our garments are crafted from specially selected materials with inherent, natural anti-bacterial and anti-fungal properties, inherent in every fiber
- This ensures that even on a hot, sweaty day, no germs or fungus will develop in the fabric's threads. Thus, the absence of germs and fungi also means the absence of jock rot, irritated skin, and most noticeably, odor.
- Warning: maintaining personal hygiene and showering regularly should always come first.
Perfectly Engineered Waistbands
- Elevate your underwear experience with a waistband that defines exceptional quality, addressing the critical role it plays in comfort and functionality.
- Expertly designed to stay securely in place, preventing embarrassing slips during rapid movements and ensuring reliability throughout the day.
- Carefully crafted to avoid excessive tightness, eliminating the discomfort and skin irritation caused by overly restrictive bands when removed.
- Developed through close collaboration with top suppliers, blending innovative design with a focus on plush, skin-friendly materials for an ideal fit.
- Subjected to rigorous strength and durability tests to guarantee the waistband maintains its integrity and softness over the garment’s entire lifespan.
- Enhanced with a soft, breathable back lining that wicks away moisture and promotes skin health, ensuring a gentle touch against your body.
- Backed by our promise that every waistband moves effortlessly, free from any risk of irritation or discomfort.
Tagless Comfort
- Totally change your underwear experience with Obviously Apparel by eliminating the all-too-familiar irritation of scratchy size tags that dig into your skin with every step and motion throughout the day.
- We've completely removed sewn-in labels to guarantee uninterrupted comfort, ensuring nothing disrupts your wear from the moment you head out.
- Our care label is crafted with a sophisticated, non-toxic ink and printed on the inner waistband, delivering essential sizing and care instructions in a seamless, non-intrusive way.
- Designed to eliminate the risk of accidentally slicing or damaging your pristine, brand-new underwear while attempting to remove a care label, preserving its perfect condition.